Tag: personal training

Change and Challenge. Part 2

Member services and programs

Buyer’s remorse may be combatted by stepping up services to new members. Clubs can build post-purchase reassurance by offering free personal training or fitness consulting within the first three months of a new membership. After clearing that first hurdle, however, customer service efforts should continue while staff determines member needs and expectations. Read more

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The Gym Downtown. Part 2

Other special features of the fitness center are complimentary Aveda products in the locker rooms, plus workout and shower towels. Members can also take advantage of therapeutic and deep massage after a long workout, anda complimentary personal training session with membership. Read more

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