Tag: business

Change and Challenge. Part 1

s much as the fitness industry continues to evolve, the major problems seem to remain the same. While this may be discouraging to some, those who run their businesses successfully know that it’s the approach to those problems that matters. As we settle into the New Year, the industry finds itself grappling with the same challenge it has for years — keeping members from walking out the door. Read more

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The Gym Downtown. Part 1

When you open a new business, the first year is crucial. It’s the year that tests how well you’ve planned, and it can be an indication of how well you will do in the years to come. If this is the case, then The Gym Downtown in Norfolk, Va., will do just fine. Read more

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Fads, trends and fundamentals. Part 1

t’s all the same in a radically different sort of way. That seems to be the conclusion one could draw from a recent panel discussion about the shape of things to come in the fitness industry. Read more

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